La Fête Fashion Symposium (student brief)
For this brief I was asked to come up with an identity, name and brand mark for the Women's Wear Daily 2013 International Fashion Event, as well as to design a poster, a website and tickets for the event. I chose the name La Fête to give the four day event a fun and festival feel, which I emphasised with the use of hot pink watercolour typography. I combined this with my own black and white photographs of 'backstage fashion' shots giving a sense of the stylish and fun details of the fashion industry.