Pink Elephant Spices Packaging (student brief)
For this packaging brief I chose to design a range of Indian spice mixes originally created in the Pink Elephant Cookery School in Jaipur. These spice mixes can now be bought in high end stores in the UK, and provide hassle-free, authentic tasting Indian recipes, perfect for busy professionals and families.
I did some ink drawings initially and developed some patterns from there. I wanted to create a vibrant brand with a clear focus on Indian design. I combined the patterned elephants with clean and simple typography to ensure the design remained modern.